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Attorneys choose Internet over yellow pages!


If you have been in business for several years, you may be locked into a set way of thinking when it comes to marketing. "Well, our law firm has advertised in the phone book for the past 15 years and it has worked just fine for us." Has it? Do you know how much business you have lost in the last few years due to using an advertising method that has, for the most part, become obsolete?
read more: Internet vs. Phone Book

 You may also want to take a moment to consider the mobile explosion that is taking place in the U.S. and consider if you are at the front of this trend, toward the rear, or not to be found at all. read more: The Mobile Revolution  At Prestige Web Marketing, we understand the importance of mobile marketing and can help you to "get in the game." 

Prestige is a professional website marketing company primarily serving Southwest Virginia, Northeast Tennessee and Southeast Kentucky.  We specialize in website design, development and hosting, web-based video production,
read/watch  more: Video in Web Marketing
industry-specific Internet marketing, search engine optimization (SEO) and search engine marketing (SEM) for attorneys who offer legal services to the general public. 

We can also help with other creative business solutions such as video tours, brochures, banners, business cards, logos and much more. Prestige Web Marketing can bring any great idea to life with our talent and expertise and we don't mind to travel.  Our primary coverage area includes Knoxville, Kingsport, Johnson City, and Bristol, TN on up and through Middlesboro, Pineville, Corbin and London, KY. It would be our pleasure to help your business get noticed. Just give us a call today!

 

"This New Thing" - Website Marketing and the Internet

 
President Rutherford B. Hayes to Alexander Graham Bell in 1876 on viewing the telephone for the first time:
 
“That’s an amazing invention, but who would ever want to use one of them?” retrieved April 18, 2010 from Elon University "Imagining the Internet" www.elon.edu/e-web/predictions...
 
Unfortunately, many small businesses viewed this newly invented telephone with the same regard.  By the time they finally got the picture and decided to get onboard, "lesser competitors" who had chosen to embrace the telephone, had already passed them by.  This same type of scenario played out with the onset of the printed telephone directory and its adoption by small business.
 
The times have changed and today's marketing dynamic is web marketing via the Internet and how you choose to use it will inevitably decide the fate of your business.  If you do not have a website that is easy to find, informative, and video rich, then you are not catering to the mass majority that is searching for your law firm or business. So please, call us today and let us show you how this "new thing" can work for you!
 

News

Attorney Video in Action!

 




How much will all of this cost?

Absolutely nothing!  When you purchase a boat, vacation, even food or clothing, you can say that you have incurred an expense and thus, a "cost."  When you place money in retirement funds, real estate, stocks and bonds, you have made an investment and fully expect to recoup that money and then some.  As a professional, investing in a solid, progressive marketing plan is the best business decision that you will ever make and you can rest assured, it will pay for itself.
read more: 
What to invest?

How do I prepare for the "big shoot?"

First of all - relax.  We will do most of the work.  There are a few things to keep in mind, however.  We will need to set up studio in some area of your business.  The type of video to be shot will determine the amount of area needed, but it is safe to say that a good-sized office will work.  The area also needs to be free of any noise such as phones, street traffic, appliances, etc.
read more: Preparation

How do I change or add content to my site?

If you choose to make updates yourself, you will appreciate our choice of a Content Management System or CMS.  Although there are several great systems on the market, we have embraced the most popular and most powerful system available - Joomla!
read more: Joomla!


The importance of video in web marketing

First impressions mean everything when it comes to creating an image. We all take special care to look our best and act accordingly when going for a job interview or meeting new people. What is any different about making sure your website makes the most effective first impression it can possibly make? After all, new potential clients who may not be familiar with your company are viewing your site and “meeting” you every day. Your site needs to be looking its best! With the addition of a video commercial presentation to your website, it’s just like putting on your best outfit and showing off that new haircut. People realize that there is an edge to your look—something alluring that keeps them engaged and interested to hear and see more. The potential client is now more inclined at some point in this process to contact you by phone or your site’s contact page. This is called “conversion rate”- the percentage of potential clients that make some type of inquiry to your business after visiting your website. In short, the conversion rate is the rate at which website visitors are “converted” to clients. Studies clearly show that video greatly increases this conversion rate.
read more: Video in Web Marketing

Staying at Your Customer's Fingertips

Attorneys are quickly getting on board and putting their advertising money where their potential clints are - the Web! read more: The Mobile Revolution  

 
Realtors Harnessing the Power of Video!